Expert interview: The optimal China strategy

China is already a strong player in the global economy today and will be even more so in the future. I spoke to Markus Schädlich, a very experienced Asia and China expert from our expert network, about the optimal China strategy for European companies.

The difference between mission and vision

Unterschied

Dr. Pero Mićić Actually, the difference between mission and vision is quite simple. They are very clearly definable and defined terms. Actually. And yet very many companies get it wrong, and even the large and supposedly very professional companies. So what is the difference between mission and vision? Examples: Not a mission! Not a vision! […]